Services
Topic areas
The five lanes the notes mostly land in.
🧭
Channel Tests
Specific tests across paid traffic, SEO, email, and short-form video. What I spent, what came back, what I’d change.
🧰
Tool Stack Notes
What I’m currently paying for, what I cancelled, what I’d use if I were starting over today.
🎯
Offer Selection
Why I’m promoting what I’m promoting. Network choices, payout math, churn risk, and what looked good but I passed on.
🧠
Solo Operations
Working alone — how I structure my week, what I outsource, how I handle the loneliness/boredom problem of a one-person business.
🟢
Quiet Wins
The boring posts: the autoresponder that works after 2 years, the article that ranks because I forgot to delete it, the newsletter that just keeps growing.